Why I’m still
happy—six months later—I self published my debut novel, Here Among Us.
When I think
back to how I felt when I finished writing Here
Among Us, one word comes to mind— and it isn’t elated, gratified or
proud. It’s depressed.
Let me explain.
I’d spent years
writing the book, had it professionally edited… twice (and there were still
typos!). Had it read by two of my most respected writer friends (one a
well-published poet, the other a published and award-winning novelist), let it
sit for six months and then went through it again. I believed in it deeply. When
I asked myself if I was sure I’d written the best possible book I could write
and the answer was yes, I knew I was ready. I began looking for an agent.
I set about
compiling lists of agents, reading every “how to find an agent” website I could
and generally trying to determine what to say in my query. I felt reasonably
confident about writing the query. I’m a working copywriter, so writing sales
copy—essentially what a query is—was pretty much second nature.
So why was I
depressed?
It took me a
while of feeling down to figure out that after more than four years of writing
and refining this novel, I was deeply unhappy that the second leg of the
journey involved completely giving up control of my work. It wasn’t that I felt
I deserved an easier path than other writers before me, and I certainly didn’t
resent the idea of jumping through hoops until I signed with an agent. My depression had to do with time; the
entire process could take anywhere from several months to a full year or more
and even then, there was no guarantee that my agent would find a publisher.
I was chastened
by stories like a gifted writer friend lived through. A few years back, after months
of sending out queries, she’d found a well-known New York agent who was excited
about her beautifully written memoir chronicling her years in the circus. After
a valiant, twelve-month effort to place the book, and despite serious interest on
the part of several publishers, not to mention significant praise for the
writing style and story, the agent came up short.
When I thought
about the possibility of investing that much time for zero results, I felt
depressed.
Do I want to compete with Snooki?
I asked myself
to be realistic about the likelihood of an agent placing my book. I was an
unknown who had written a literary novel (not easy to sell under the best of
circumstances). I had no platform
and no track record of previous sales (anyway, even if I had been published,
without adequate sales, I could still be passed over).
Depending on the
month, the NY Times bestseller list brimmed with books by celebrities like
Snooki and Kris Kardashian. Looking at the list of bestsellers, I got even more
depressed, because let’s face it, if the big publishers were looking for ROI,
they weren’t going to publish me.
It looked to me
like traditional publishers were only interested in reality tv stars, sports
figures and the Dan Browns or Stephen Kings of the world. In short, high powered public figures
with well-established platforms (and in the cases of King and Brown, well
deserved) that would justify a serious marketing effort. And of course, all but
guarantee a healthy return on their investment.
Sure outliers
slipped through. But again, I
could be looking at years of trying to find an agent and publisher. And even if
by some miracle a publisher decided to take a chance on me, I’d be giving up
complete control over the novel, including—but not limited to—all the rights to
the work. In the stories I’d heard
from published friends, this always seemed to be their biggest regret. When the book didn’t sell and the
bookstore returned their books to the publisher (generally a short six weeks
after they arrived on shelves), they couldn’t turn around and sell the
leftovers on Amazon because they didn’t own the rights to their own books.
So I decided to
go the self-publishing route, understanding that I, not some deep-pocket
publisher, would be the one footing the bill for the cover design and lay out.
In the process I’ve learned a few things about the pros and cons of
self-publishing literary fiction.
Let’s start with
a pretty big con. I gave up the prestige of the big publishing house. Prestige, the admiration of ones peers
means a lot to most people and authors who write literary fiction are certainly
not immune. Let’s face it, we’re
obviously not doing it for the money (other genres like sci-fi, romance or
suspense/thriller are far more likely to pull in the big bucks). We’re doing it purely for the love of creating
a multi-layered, beautifully written story that attempts to tackle the big
questions. Whether we succeed is quite another matter.
And the pro?
Having said
that, I was surprised at how little my readers seemed to care who published my novel. In fact, I’ve only had a few people ask
me who the publisher was and when I tell them “Straight On True Publications,”
they just sort of nod fake sagely and crinkle up their eyes like they’ve heard
the name but can’t think where (typical human nature; people don’t like it when
they don’t know something and especially don’t like to admit they don’t know).
It seems that
the only thing my readers care about is whether or not I’ve delivered on my
promise (unspoken but still, it’s there in the cover design, in the product
description, in the first pages available for reading before they buy) to write
the best book I could write. In my
case that’s meant a lot of 4 and 5 star reviews on Amazon and a whole lot of
other readers who have sent me emails saying how the book impacted them. Most ask when I’m planning on
publishing the next.
So while I may
have given up some prestige by self-publishing my novel, I gained control. If I hadn’t done it, I’d be checking my
email everyday, wondering why some faceless, voiceless, overworked mid-level
publishing person in New York didn’t think I was quite good enough. Instead,
when I’m not working on my next novel, I’m reading positive reviews on Amazon
of Here Among Us, putting checks in
the bank, scheduling public and book club readings, developing a solid fan base
and most importantly, writing, writing, writing. If I hadn’t done it, I’d still
be floating in limbo.
I’d still be
depressed.
Instead I’m happy.
And
grateful. Very, very grateful.